Many of you domain marketeers must have heard of domain branding using yahoo answers and twitter, but some of those guides on domains other than mine might be too long, so here is my version of domain branding using those 2 social networks.
Firstly, to brand a 'name', a person must be able to see that 'name' every way he goes. Lets take Coke as an example, suppose you have never heard of Coke before, but you see Coke banners everywhere, see people drinking Coke everyday, see convenience stores having their fridge full of Coke, one day you will sub-consciously be compelled to try this 'Coke' out right? Yep, and that's all about branding and marketing (in a really simple sense). There are many domain branding and marketing means on the internet that will do just that, and some examples are social networking platforms such as:
- social bookmarking (delicious, reddit, propeller and such)
- participating in domains and forums in your niche
- exchanging domain links with bloggers in your niche
- asking other bloggers in your niche to be a guest blogger on your domain
These means may prove to be useful to many, but look at yourself first: suppose if you are an owner of a big website company, you can just ask your fellow employees to do all the grinding right? But what if you are just a simple blogger just like me, I'm sure all of these tips many other websites suggested you to do may take you days to finish. So whats the simpler alternative?
- use yahoo answers and twitter,
and here is how (I will do it in point form most of the time)
Yahoo Answers:
- when registered, change your display name to the domain/company name you want to use (for me, its PoomDomain)
- start answering right away
- you can only answer like 20+ questions a day, because Yahoo Answers is smart, they know how to prevent spam
- so, just answer questions that is related to your niche, or just any other question
- and here is the part:
- every time you want to answer a question, there are 2 boxes, the 'answer' part and the 'source' part.
- answer the question in the 'answer' part, and then put a catching phrase with your domain URL at the source part
- and hope that those guys click it!
This way, the person who views your answer will be able to see your domain URL every time they go to that page, and if they see enough of it, they will sub-consciously be compelled to click it, because of curiosity. That's branding for Yahoo Answers, lets move on to Twitter
Twitter:
- lets you interact with any people registered to it, without initially knowing their email whatsoever
- register it right away, and change your display name to your domain/company name(as usual)
- start following people in your Niche by clicking on the 'find people', and then on the 'find on twitter' tab type in your niche, like for example if you like cooking, maybe you can type cooking there.
- a whole list of twitters will appear
- just follow everyone in your path
- its a twitter etiquette to follow a person who followed you, so most of the people who you followed will follow you back.
- it is also an etiquette for someone who you followed to send you a direct message to 'thank you for following me'
- and here is the part:
- when you have a lot of followers following you, just give them a 'thank you for following me' message, but instead of just a simple thank you, you write in your catch phrase and your domain URL.
- and hope that they will be attracted to click on your link
This way, you can market out your services through those short direct messages (tweets they call it), and then many more people will be coming to you site. For example, I may write 'thank you for the follow, you can go to my site if you are interested in cooking thai meals' and send it to those following me. When they get the message, if they are really interested to come to your domain.
0 comments:
Post a Comment