Thursday, 24 March 2011

18 Best Tips to Improve Your Ecommerce Website

As rapidly the scope of ecommerce has been expanding, customer is demanding for more innovative and attractive ecommerce websites to create and control their ecommerce shop. So, ecommerce website development becomes very intricate task for web designers and web developers. Here, we have some useful tips to create or to improve your ecommerce website.

1) Keep your website simple - There should be no confusion for buyers while visiting your ecommerce website. Whatever product are you selling; it must be convenient for customer to buy through your website. Use pictures of product on home page and information must be limited to customer needs. Keep your website simple so that customer may not irritate.

2) Pictures of your product should be of good quality - Use decent and quality pictures of your product. Basically, customer visits ecommerce website to buy the product. So, the pictures of your product should be of great quality.

3) Use multiple pictures of each product - Use more than one image of each product and every image must be shown from different angle, so that customer can see the whole view of that product.

4) Product details should be there with the products.

5) Your shopping cart page must be simple and user friendly.

6) Most of the people are search oriented, so make your website such that they could find each and every product based on their name, category, color, size etc. in search result. Also, use picture of your product in that search result.

7) There should not be any hidden charges of the product in ecommerce websites. Every charge related to product should display in your ecommerce website.

8) Your mailing address and contact number should be correct.

9) There should be no confusion for users while using the website.

10) Use newsletters in your ecommerce website to maintain authenticity.

11) Let the customer filter out the products from different categories according to their need and choice.

12) Your website should be search engine friendly. So, never forget to optimize your website for search engine.

13) In your Google sitemap, use search URLs of extremely high popularity.

14) Payment system should be of wide range ensuring everyone can pay.

15) In your website, display your product in comparative mode also. Let the customer compares products of same category.

16) Use simple and easily understandable shipping form. Do not ask for so many details in your shipping form.

17) After giving order for certain product, customer always asks that when will they get their product? Give them shipment tracking number and estimation to provide the product in customer's hand.

18) Give some recommendations to your customer for some other products of your online shop.

Last but not least, that design of your ecommerce shop should be very impressive and user friendly. This helps in giving more exposure to your ecommerce business website design.

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